Forbes

I Tried Pattern Beauty’s Haircare Line On My 4b Hair: Here’s What Happened

Forbes contributors publish independent expert analyses and insights. Tiana Randall is a writer whose work intersects style and sports. The hesitation was understandable. We were already drowning in ...
Essence

25 Years Later, "The Girlfriends" Cast Reunites Over PATTERN Hair Cocktails

“Coiltinis”, “Gel & Tonics”, and “Thirst Traps” are on PATTERN’s chief CURLtender (and founder) Tracee Ellis Ross’s cocktail menu. In the haircare brands first-ever TV commercial, Ross is turning ...
Forbes

Pattern Hair Steamer Review: An Effective Tool For Hydrating Curls

I am an editorial assistant who works across our lifestyle verticals. I tested the Pattern Hair Steamer, which delivers steam straight to your hair cuticles, enhancing hydration and allowing for ...
Harper's Bazaar

Pattern by Tracee Ellis Ross Is Bringing Your Favorite Girlfriends Back Together

Left to right: Jill Marie Jones, Tracee Ellis Ross, Golden Brooks, and Persia White on the set of Pattern Beauty’s first-ever commercial. “Hair cocktailing is a common practice in our community: We ...
Glamour

We Tried Pattern Beauty’s Styling Products for a Full Month

The first time I got my hands (and hair) on Pattern Beauty, Tracee Ellis Ross’s hair-care line specially formulated to bring out the best in curly and kinky hair, I was testing curly-hair products for ...