The following excerpt is from Robert W. Bly’s The Content Marketing Handbook. Buy it now from Amazon | Barnes & Noble Almost any company can profitably market with case studies. And while case studies ...

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German psychologist Wolfgang Köhler set up a famous experiment more than 100 years ago that changed how scientists understand animal intelligence and the power of insight — or spontaneous ...

Working memory is like a mental chalkboard we use to store temporary information while executing other tasks. Scientists worked with more than 200 elementary students to test their working memory, ...

In a new study, bumble bees solve a completely novel object-manipulation task. What makes this behavior especially remarkable is that the bees had never been trained. The findings challenge the ...

Despite having tiny brains, bumblebees have demonstrated a remarkable ability to socially learn how to use tools, solve simple puzzles, and cooperate to achieve a goal. It seems they can also solve ...

In the study, 299 undergraduate students between the ages of 18 and 33 were asked to solve a series of compound remote associates (CRA) problems, a standard test of creative problem-solving in which ...

Entrepreneurs who build successful businesses often possess a unique ability to see what others don't—the critical bottlenecks hiding in plain sight that create frustration, inefficiency, and lost ...